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Why Selling is Hard for Lawyers and What You Can Do About It

Thursday, January 17, 2013 12:30 PM to 1:30 PM
Boston Bar Association - 16 Beacon Street, Boston, MA


In every business and profession, there are natural born sellers.  There are even some attorneys who are natural born sellers.  In general, however, law tends to attract people who are more risk averse.  Most of us went to law school to become a professional, not to become a salesman.  In short, selling is difficult for many lawyers. 

At this lunchtime program, Stephen Seckler will lead a discussion of why selling is so difficult for many attorneys.  He will then offer some specific strategies for helping you to overcome your own resistance.  He will teach you techniques that have helped his clients to improve their overall marketing and increase their sales.  There will be ample time for discussion so come with your questions.


Sponsoring Section/Committee(s):




Jennifer Jones


BBA Event Calendar